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Here We Shrink Again – Spring 2024 – Part 2

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We continue our spring fling this week with six more products that have been subject to shrinkflation recently.

Crest 3D White

P&G has been downsizing toothpaste repeatedly. The tubes are getting smaller, but somehow the packaging seems to stay about the same. The latest change was found by Richard G who sent these pictures. The 3.8 oz. tubes of Crest 3D White recently went down half an ounce to 3.3 oz. Tom B. also reported that Crest Enamel Repair was downsized to 3.7 oz. from 4.1 oz.

*MOUSE PRINT:

Crest 3D White


Dove Dark Chocolate

Once upon a time, these bags were over 10 ounces, now Dove dark chocolate bags are only 7.61 ounces. Thanks again to Richard G. for spotting this item.

*MOUSE PRINT:
Dove Dark Chocolate


Tide

P&G appears to have removed some of the water from Tide Free & Gentle because bottles went from 92 oz. to 84 oz. but each one still claims to be able to do 64 loads of laundry. Thanks to Shannon R. for this picture.

*MOUSE PRINT:

Tide Free & Gentle

And to add insult to injury, P&G downsized the big jugs of Tide Oxi Odor AGAIN. This time it lost another 14 ounces, but magically you still get 94 loads theoretically from the new version. Thanks to Brendan B. for spotting this.

*MOUSE PRINT:

Tide Oxi Odor


Trader Joe’s Sparkling Water

Zhora V. spotted a big change in Trader Joe’s Sparkling water because the bottles didn’t feel as hefty as they used to. No wonder… the new ones are 8.5 ounces less. And it was now plain water instead of mineral water. What isn’t clear is how the price changed and when the new size was introduced.

*MOUSE PRINT:

Trader Joe's sparkling water


Walmart Equate Shampoo

Many brands of shampoo shrink over time, and store brands are no exception. If you see Head & Shoulders downsize, the retailer’s own brand can’t be far behind. Here, Walmart has removed an ounce from its Equate dandruff shampoo and conditioner.

*MOUSE PRINT:

Equate shampoo


If you find a product recently hit by shrinkflation, please take side-by-side pictures of the old and new, including the net weight or net count and email them to Edgar(at)ConsumerWorld.org . Thanks!


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